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[Post] Joeri Van den Bergh awarded Master Marketer 2012

Last Tuesday, STIMA (the Belgian Marketing association) awarded 3 topmarketers with the prestigious title of Master Marketer 2012. This year’s…

[Post] Mattias Behrer & Joeri Van den Bergh on writing the best marketing book of 2011

 How Cool Brands Stay Hot, the bestselling book about branding to Generation Y by Mattias Behrer and Joeri Van den…

[Post] Joeri Van den Bergh @ MRS Youth Research Conference

Joeri Van den Bergh, Director of InSites Consulting ON SNEAKERS, which is the research agency’s children and youth department, attended…

[Post] Don't miss Joeri's presentation on youngsters and (n)etnography

Joeri Van den Bergh is speaker on the BAQMAR conference (December 17th, Ghent). He will be presenting “Me, myself and…

[Post] German market hungry for innovative marketing research solutions

Our Düsseldorf team is celebrating a very successful first year in the German market. Under the leadership of Anita Peerdeman,…

[Post] Irritating (buzz)words

As published in Clou Magazine on Friday January 19, 2018. Gender-neutral, which refers to a lack of distinction between genders, has…

[Bookzine] frAGILE: Is NextGen marketing more chemistry than science?

How to keep up with rapidly changing society. How are brands coping in this fragile environment? How are you adapting to cater to this evolving market? This bookzine shares insights on brands that bond beyond disruption, based on dozens of interviews with senior marketing execs of renowned brands.

[Post] The Millennial impact on the future workplace

As published on Switch & Shift on Monday June 12, 2017. Four years from now, Millennials will make up half…

[Post] How InSites Consulting cares about Millennials

As announced earlier this month we have been certified as a Great Place to Work® with no less than 93%…

[Post] Brand Religions: the 5 beliefs of the Relationship Religion

Over the past weeks we introduced Brand Religions, our mapping of today’s most popular marketing strategies. We kicked off with the Penetration…

[Post] How can we give back?

So many things are happening in the world today: terrorism, environmental issues, people forced to flee their homes, to name…

[Post] Tell A Vision: The future of radio and television

Redefining TV & radio, a title that triggers the necessary interest for the media landscape in Belgium. This was the…

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