How Generation Y is changing market research
Join us this Thursday at the Febelmar Congress in Brussels for the annual gathering of the research industry, hosted by Febelmar (Belgian research association) and ESOMAR (global research association). Central theme of the 2014 edition is transformation. What’s next for market research? Joeri Van den Bergh, co-founder and Gen Y expert at InSites Consulting, will be sharing insights into how Generation Y is transforming the market research industry. We all know that this young generation is different from previous consumer generations, but what does this mean for doing market research with them?
Come and join us this Thursday and find out how to make your research and marketing relevant for this critical generation.