The role of creativity in times of crisis [infographic]

As we currently find ourselves in a highly volatile business environment, the need for creativity in preparation for tomorrow is key.

However, unlocking creativity within an organisation comes with many challenges. Not only is creativity a unique skill, the reality is that 99% of the world’s smartest or most creative people do not work in the same company. The key to success, therefore, lies in sourcing the right people for the right ideas.

Dive into our Creative Collaboration in times of crisis infographic and discover how to get to ideas that spark!

The role of creativity in times of crisis

Want to learn more on how to tap into creative collaboration for your brand? Get in touch and we’d happy to start the conversation and listen to your challenges!

Or tune in and hear from our experts how to explore Digital Creative Crowdsourcing, presenting the process of going ‘wide and wild’, and introducing our unique eÿeka network, a global community of 400,000+ creatives.

Bridging the Creativity Gap

You might also be interested in

Back to the Future with Christina Lee (Pernod Ricard)

In a world where change and disruption have become the norm, it is more important than ever for brands to…

Back to the Future with Jarrad Dunning (Bankwest)

Brands and consumers alike are going through times of turmoil, challenging research and insights professionals to rethink their long-established practices…

Back to the Future with Tanya Laidlaw (Philips)

In a matter of weeks, even days, COVID-19 completely changed the way we work, shop, socialize and travel. To keep…