The show must go on(line)

Following our digital-first philosophy and considering the current COVID-19 outbreak, all our offline inspiration sessions around the world will be replaced by a Virtual Event Tour. We close doors to keep the virus out; but we encourage you to keep your minds open to ensure business continuity for your brand.

Check out Virtual Event Tour agenda and get inspired from the safety and security of your home or office. This April we’ll be talking about:

  • Consumer Collaboration in times of crisis (Apr 9). During this virtual event, you will discover how you can use digital collaboration – ranging from online interviews and digital focus groups to insight communities. Digital collaboration will help make your business truly consumer-centric, even in times of crisis. Featuring exclusive content from our COVID-19 Consumer Community!
  • Employee Collaboration in times of crisis (Apr 16); how to empower internal stakeholders to digitally co-create new ideas and concepts, share consumer inspiration and research takeaways. With free access to module I of the Insight Academy, our modular digital workshop approach, teaching participants the ins and outs of insights.
  • Creative Crowdsourcing in times of crisis (Apr 30), showing you the path from consumer insights to game-changing ideas. Offering pre-launch access to the bookzine ‘The Creativity Gap’.
Digital Collaboration in COVID-19 times

And in May, we bring you Consumers Unmasked.

From shopping and self-care, to everyday life and the environment, we’ve asked consumers from across the globe to share their feelings, behaviours and future intentions on a range of topics to provide an insight into the future consumer post-coronavirus. Join us live on Thu May 7, to discuss the new reality for consumers in COVID-19 times.

Consumers Unmasked - Insights into an evolving COVID-19 reality

To help brands navigate through these fickle times, we created a dedicated COVID-19 online community approach. Read on to find out more!

You might also be interested in

Black man with Rubik's cube

Keep your strategy in tune with consumers’ needs via Price Sentiment Trackers

Written by Yvonne Feucht

How tracking price sentiment helps you ensure that your price and product strategies stay in tune with consumer and retailer needs

InSites Consulting expands European footprint with the acquisition of Happy Thinking People

InSites Consulting expands European footprint with the acquisition of Happy Thinking People

Written by Anke Moerdyck

Strengthening our European footprint, we’re excited to announce our latest acquisition in the region with Happy Thinking People, headquartered in Munich and spanning Germany, Switzerland, and France. Happy Thinking People was founded in 1989 as a qualitative boutique, and today an international market research and innovation consultancy, ranking #1 on Innovation and Creativity in Germany (Marktforschung.de 2021).

Insight Activation - People on power box

The 4 C’s of Insight Activation

Written by Lisa McFarland / Tom De Ruyck

Discover how you can activate internal stakeholders, turning insights into action and business impact. Understand the activation spectrum.