In April 2009 Tom De Ruyck, Senior ForwaR&D Lab Consultant was one of the speakers at the Next Web Conference in Amsterdam (NL). Check out his Pecha Kucha presentation on ‘Together we build the future’.
If you want more information, contact Tom De Ruyck.
Save the date: The Next Web conference 2010 is planned on Tuesday April 27.
What is trending in marketing, branding and culture, and what can brands learn from it? This question gathered a record number of brand managers, communication specialists and marketing professionals at the UBA Trends Day on Thursday, March 18.
Today, consumers function as a brand’s amplifiers, which is why brands should actively invest in creating contagious content. Or as Jonah Berger puts it, conversation content should be STEPPS, a six-letter acronym for more persuasive marketing.
People tend to be skeptical about working in marketing research because in their perception it’s just not aspirational enough. I…