Launching a digital TV application for Telenet
Telenet is the largest provider of broadband cable services in Belgium. Its business comprises the provision of analogue and digital…
Cases
Marketing research is only useful in the way that it triggers marketing actions and drives marketing impact in an ever more complex, dynamic and global context. Here’s a flavor of how our work brings business impact to brands around the world.
Shaping the brand vision for D.E. Master Blenders
D.E. Master Blenders 1753 (a Dutch corporation processing and trading in coffee, tea and other groceries), being an ambitious company, wanted…
Understanding sleeping problems for Philips
Philips is one of the largest multinational electronics companies in the world. The company detected China as a potential new…
Feeding the innovation funnel for Kraft
Kraft, a food and beverage corporation marketing brands in more than 170 countries, was in need of a process to…
Generating insights on epilepsy patients for UCB
UCB is a multinational biopharmaceutical manufacturing company which has a clear focus on medicines for severe diseases and has integrated a patient-centric…
Creating the first co-inspiration advertising agency for Famous
Famous, a Belgian advertising agency, wanted to become the first co-inspiration agency in the world by integrating the voice of…