Cases

Marketing research is only useful in the way that it triggers marketing actions and drives marketing impact in an ever more complex, dynamic and global context. Here’s a flavor of how our work brings business impact to brands around the world.

Telenet's Square allows to get to insights faster

Launching a digital TV application for Telenet

Telenet is the largest provider of broadband cable services in Belgium. Its business comprises the provision of analogue and digital…

Identifying distinctive assets for Jacobs Douwe Egberts

Shaping the brand vision for D.E. Master Blenders

D.E. Master Blenders 1753 (a Dutch corporation processing and trading in coffee, tea and other groceries), being an ambitious company, wanted…

Philips by InSites Consulting

Understanding sleeping problems for Philips

Philips is one of the largest multinational electronics companies in the world. The company detected China as a potential new…

Heinz by InSites Consulting

Feeding the innovation funnel for Kraft

Kraft, a food and beverage corporation marketing brands in more than 170 countries, was in need of a process to…

UCB by InSites Consulting

Generating insights on epilepsy patients for UCB

UCB is a multinational biopharmaceutical manufacturing company which has a clear focus on medicines for severe diseases and has integrated a patient-centric…

Creating the first co-inspiration advertising agency for Famous

Famous, a Belgian advertising agency, wanted to become the first co-inspiration agency in the world by integrating the voice of…