Is marketing research a dying horse?
What makes people tick? Why do people buy what they buy? How (and why) do people choose certain products over…
Farrell Styers
Research Director
farrell.styers@insites-consulting.com+32 9 269 15 36
Ghent office
Evergemsesteenweg 195
9032 Ghent
Belgium
Some of my blog posts
Coming soon: A penny for your thoughts
Market research is about people and people all have stories to tell. We want to tell those stories. This summer…
How we keep on aiming for the sky with our SkyPriority research app
The digital age is moving at an ever-increasing pace. This manifests itself not only in the speed of new technological…
Rumor has it! The use of subliminal messaging in movie theaters
Many people are understandably suspicious of marketing. Not only are more and more brands screaming for our attention, cluttering the…