Joeri Van den Bergh

Joeri Van den Bergh

Managing Partner

 +32 9 269 16 06

Ghent office

Evergemsesteenweg 195

9032 Ghent


Some of my blog posts

The Gen Y definition of Brand Authenticity

Last week I introduced our international Gen Y community and the 5 components of the InSites CRUSH Branding model (focussing on…

The Millennial impact on the future workplace

As published on Switch & Shift on Monday June 12, 2017. Four years from now, Millennials will make up half…

MTV Cool Brands – Identify 2010

Last week I was presenting new results on cool brands and advertising in The Netherlands on MTV’s Identify 2010 client…

London, the coolest European city according to Belgian Gen Y'ers

London is the coolest European city (36%) according to Belgian youngsters; Paris (24%) is in second place just before Barcelona…

Digital Marketing: The science behind the art?

As published on How Cool Brands Stay Hot on October 22, 2013. With the current hype of big data in marketing…

Better than reality

Just back from holiday? Then I hope you also took an e-break. Or like my colleague Steven did: just leave…