Digital Marketing: The science behind the art?
As published on How Cool Brands Stay Hot on October 22, 2013. With the current hype of big data in marketing…
Joeri Van den Bergh
Managing Partner
joeri.vandenbergh@insites-consulting.com+32 9 269 16 06
Ghent office
Evergemsesteenweg 195
9032 Ghent
Belgium
Some of my blog posts
Even better than the real thing
The ESOMAR Qualitative conference is always a quite thrilling experience. This year’s edition welcomed 130 researchers from all over the…
Conference review: Children – Seen and heard
Last week I visited the MRS conference on children research in London. Apart from interesting chats with the legendary smart…
The Gen Y definition of Brand Authenticity
Last week I introduced our international Gen Y community and the 5 components of the InSites CRUSH Branding model (focussing on…
Marketing Book of the Year 2014
As published on How Cool Brands Stay Hot on March 18, 2014. Since 2012 Expert Marketer Magazine has been organizing…
Millennials & Social Media: Smart facts on smartphones, apps & m-commerce [infographic]
As published on How Cool Brands Stay Hot on February 27, 2014. Did you know that, on average, 60% of…