Joeri Van den Bergh

Joeri Van den Bergh

Managing Partner

 joeri.vandenbergh@insites-consulting.com

 +32 9 269 16 06

Ghent office

Evergemsesteenweg 195

9032 Ghent

Belgium

Bio

Joeri is co-founder, managing partner and NextGen expert at InSites Consulting. He has extensive experience in all aspects of branding, marketing and advertising to kids, teens and young adults. His clients include global customers such as AB InBev, Coca-Cola, Spotify, Ferrero, IKEA, Converse, Nestlé, AXA and Procter & Gamble, whom he has provided with research and advice on how to target the youth market.  He is an awarded global thought leader and marketing author on the impact of Millennials and Generation Z on marketing and business, and on consumer trends and futurism. His best-selling marketing book How Cool Brands Stay Hot: Branding to Gens Y and Z has been awarded several times (a.o. The American Marketing Association Book Prize). As a marketing professor at one of Europe’s leading business schools (Vlerick), Joeri is continuously updating his insights and foresights on consumer behavior in a fast-changing world.

My latest blog posts

Trends 2021 - Retail

Trends 2021 – Retail

Discover the 2021 consumer trends in retail and how to leverage these for your brand. Based on our 2021 global trend report we deep dive into a selection of sectors showcasing which trends are strongly manifesting.

Trends 2021 - Food & Beverages

Trends 2021 – Food & Beverages

Discover the 2021 consumer trends in food & beverages and how to leverage these for your brand. Based on our 2021 global trend report we deep dive into a selection of sectors showcasing which trends are strongly manifesting.

Trends 2021 - Fashion

Trends 2021 – Fashion

Discover the 2021 consumer trends in fashion and how to leverage these for your brand. Based on our 2021 global trend report we deep dive into a selection of sectors showcasing which trends are strongly manifesting.