Back to school with our Insight Academy
PART 2 – SPEAKING A COMMON LANGUAGE To coincide with the kids going back to school, this is the second in a…
Tom De Ruyck
Managing Partner
tom.deruyck@insites-consulting.com+32 9 269 14 07
Ghent office
Evergemsesteenweg 195
9032 Ghent
Belgium
Some of my blog posts
The Collaboration Divide: are you lagging behind?
Crowdsourcing, Co-creation and Consumer Collaboration have been buzzwords in marketing and business for at least 5 years now. We’re all…
How ATAG is becoming a cook-centric organization from the inside out
ATAG, a daring brand. This article on engagement of stakeholders with the consumer world is quite different from our other cases. Why?…
1 billion internet users online!
According to comScore it is! This week they announced that there are now more than 1 billion (1.000.000.000) internet users…
What happens when community participants start acting like researchers?
As published on Quirk’s in April 2013. There will always be a gap between what a consumer is sharing and how a…
Market Research (the day after) Tomorrow
In our previous blogpost, we zoomed in on the key focus points of client-side researchers today. It is clear that…