Telecom customers attach most importance to product, delivery and communication
The ‘Relationship Monitor’ is a pan-European research realized by InSites Consulting in collaboration with Peppers & Rogers Group. The survey’s objective was to discover the main factors for strong customer relations. In the telecommunication sector specifically, consumers attach the most importance to their telecom supplier’s services offer, the telecom service’s quality and the communication they receive. The comparison between the countries shows that consumers in different countries often have different expectations where the level of customer service is concerned.
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