The eÿeka network
To support brands in their creative challenges, we use our proprietary creative crowdsourcing network of designers, copywriters and creative thinkers, called eÿeka. This network counts over 449,471 members (75% of whom are Millennials) in more than 164 countries around the world. Its members are a mix of professionals and students; many of them have a creative background but haven’t gotten the chance to practice their creative skills for a living and are looking for a creative outlet.
James, for example, is a graphic designer from the UK. His experience with art lies in directing photoshoots, and creating fashion magazines and press adverts; he also works on lots of direct marketing and promotional materials. However, in his current role, he mainly focuses on the execution of creative concepts. Yet what he truly loves, is graphic design work for big brands in different sectors. That is why James joined eÿeka in 2016, where he already participated in 245 contests, having won 35 of them.
The eÿeka creators collaborate with brands to co-create solutions for various business challenges; these range from product and service innovation to communication campaigns and packaging innovation.